Tata Motors Sales Analysis - March 2021

Tata Motors PV Business posted its highest ever sales in 9-years, in March 21 and Q4 FY21. In FY21 the business registered its highest-ever annual sales in 8 years while posting a growth of 69% versus FY20.

Tata Motors recorded a 422% YoY increase in sales and the Month-on-Month growth was 9%. Tata has seen one of the highest YoY & MoM growth in March 2021 and is inching towards 10% Market Share.  Nexon was again Tata's best-selling model and around 8,683 units were dispatched to dealers last month. The model grew a stellar 228% YoY and 10% MoM.

Altroz is registering steady performance month after month and placed itself as 2nd largest selling Tata Model for Mar'21. Altroz iTurbo was launched on Jan'21 and seems to have supported the volumes well.

6,893 units of Tiago Wholesales happened in Mar'21 and it placed itself in the third spot.

Harrier has seen a sudden spurt and it recorded the highest MoM growth in Tata's portfolio for Mar'21. The model also supported by the Safari launch in Feb'21 and both models combined sold 4,432 units in Mar'21.

With the launch of Safari; Tata has been able to strengthen its SUV portfolio. SUVs constituted to over 44% of Tata Motors sales in Mar'21!